Olo is a mobile and online food ordering platform that allows customers to order food from online menus and prepay in advance from their mobile or desktop device. The company is based in New York City.
Olo was founded as GoMobo in 2005 by entrepreneur Noah Glass and renamed Olo in 2010 (an acronym for "online ordering"). Their registered trademark slogan is "Skip the Line ®". Olo works with chain restaurants across the United States; according to a 2015 report in Fortune Magazine, the company had served approximately 10 million customers. The company reports reaching 40 million users in 2017.
As of 2017, Olo reports having served 40 million users. According to an October 2013 Forbes.com article, clients of Olo have reported having average ticket sizes increase by 25 percent. Some clients have experienced up to a 73 percent increase in ticket size.
Olo works with restaurants to create mobile applications for the Android, Blackberry, and iPhone, as well as mobile-optimized ordering websites. Their online food ordering products are white labeled and integrate with restaurant point of sale systems.
Olo was the first United States online ordering company to release text message ordering capabilities. The company has raised USD $63.25 million in total funding from Founder Collective, RRE Ventures, Core Capital, PayPal, Staley Capital, the Raine Group, and Danny Meyer.
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